Music Channel Research

MTV

Owned by - Viacom International

Formerly known as - MTV One

Other music channels owned by Viacom:

MTV Base

• Launched in the UK and Ireland on July 1st 1991
• Available in the UK, France, Belgium , Luxembourg, Switzerland, ROI, Kenya and South Africa
• Plays R&B music

MTV Hits

• American music video channel
• Launched May 1st 2002
• Plays all genres - has chart hit programmes (showing the daily/weekly chart of most popular music)

MTV Dance

• Plays Dance Music
• 24 hour music channel
• Launched 20th April 2001

MTV Rocks

• Plays Rock and Indie music
• Launched October 1988

MTV Shows

• Shows mainly TV programmes, documentaries and reality shows e.g the Hills and The City
• But does show music video's inbetween

VH1

• Owned By Viacom - MTV Networks
• American cable TV network based in New York City
• Launched - January 1st 1985
• Started targeting a slightly older demographic, focusing on the lighter softer side of popular music

4Music

• Music channel in the UK
• Replaced music channel 'The Hits'
• Air music/celebrity shows e.g Being N-Dubz
• Also show comedy shows that were once shown on Channel 4
• Some programmes are - Today's 4Music Top 10 (10 shows the 'biggest' and 'best' music video's of the day, This Weeks 4Music Top 20 (20 'biggest' and 'best' music videos of the week)